Pricing

Lead Engine offers transparent WhatsApp API pricing in India with flexible plans, a free trial, and no hidden fees. Scale your WhatsApp marketing affordably.

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Professional Plan

₹11,800 / year (GST incl.)

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The Professional Plan gives you all the essential tools to manage WhatsApp-based sales, marketing, and support. From free WhatsApp API approval to unlimited broadcasts, CRM integration, analytics, and 1200 API calls per minute, this plan is built to help Indian businesses connect with customers reliably and at scale.

WhatsApp API & Messaging

Free WhatsApp Business API approval (within minutes)
Template Messages Approvals directly in dashboard
Unlimited Campaign Broadcasting (daily)
Broadcasting with audience segmentation
Retargeting Campaigns for segmented audiences
Personalized Messaging using attributes (<5 available)
API Calls Limit – 1200 calls per minute

Team & Chat Management

Multi-Agent Live Chat
Chat CRM for managing contacts and audience segmentation
Tags (<10 available)
Canned Messages (quick replies for faster responses)

Campaign Control

Scheduled Broadcasts (up to 2 months in advance)
Advanced Filters & Audience Segregations
Template Submission Dashboard

CRM & Integrations

Contacts CRM with tags and filters
Shopify Integration (cart recovery, order flow)
WooCommerce Integration (cart recovery, order flow)
Pabbly Integration (workflow automation)
LeadSquared Integration (messages, campaigns, live chat)
CleverTap Integration (customer journeys)
MoEngage Integration (design journeys)
WebEngage Integration (customer journeys)

Analytics

Campaign Analytics (track performance of campaigns)
Chat & Agent Analytics

Payments

WhatsApp Pay (₹20 per transaction for UPI & card payments)

Enterprise Plan

Contact Sales

Tailored for large enterprises and high-volume senders.

Add On

Flow Builder (Chatbot) : 21240 (Inclusive GST) Per Year

Pricing & Billing (Conversation-Based)

Marketing Conversations – ₹0.90 per conversation
Utility Conversations – ₹0.125 per conversation
Authentication Conversations – ₹0.125 per conversation

Conversation prices are subject to change as per Meta’s policy and apply only to messages sent to Indian numbers.

Fully Managed Service

For businesses that want end-to-end execution, our expert team takes care of everything:

Campaign strategy, setup, and execution
Audience segmentation & retargeting
Message template designing, management, and Meta approvals (we remove the headache of creating compliant templates)
Real-time monitoring, reporting, and optimization
Hands-on support to maximize ROI

You stay focused on growing your business, while we manage your entire WhatsApp engagement pipeline from start to finish.

Partially Managed Service

For businesses with in-house teams who need specialized support, we offer:

Initial setup and onboarding
Staff training to get your team WhatsApp-ready
Expert help with template designing and approvals
Campaign guidance and troubleshooting whenever required

You retain control of day-to-day operations, while we act as your strategic backup—giving you the flexibility to scale at your own pace with our expertise on demand.